Stir It Up: Bob Marley to Headline Corporate Cannabis Brand

“This is what the end of prohibition looks like,” said Brendan Kennedy, the CEO of Privateer Holdings, which owns Marley Natural and plans to run it out of a loft space on Manhattan’s Lower East Side. “Bob Marley started to push for legalization more than 50 years ago. We’re going to help him finish it.”

Read more in NBC News.